Sunday, October 3, 2010

Evian by Issey Miyake Water Bottle

Evian has partnered with fashion designer Issey Miyake - known for his innovative and minimalist style - to unveil its fourth annual limited edition designer bottle.
Miyake joins a celebrated line-up who have unveiled designer bottles for the brand since 2008, including Christian Lacroix, Jean Paul Gaultier, and Paul Smith.
The new bottle design is decorated with an imaginary, shimmering flower; a symbol of youth and the evian signature message, “Live young.”
“Evian encourages everyone to live life by seeking memorable experiences, trying new things, and seizing every moment,” said Jerome Goure, vice president of marketing for Danone Waters of America.
“The Issey Miyake bottle design, glowing with both optimism and freshness, is a perfect pairing with the brand.
This simple yet vibrant creation uniquely decorates our all natural and perfectly pure evian water - we are thrilled to add it to our collection.”
There are two versions of the bottle, one of which will be exclusively available at Issey Miyake shops worldwide. You can pre-order the pink version on at http://www.shopevian.com/.

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